Projects

Projects & research programme

Current ventures and a connected body of research on how leaders are developed — anchored by the doctoral study and extending into leadership maturity, experiential learning, AI adoption and customer experience.

Current ventures

Active projects

Director of Business Development · Since 2019

IBE Leadership

At the intersection of people, strategy and innovation: helping organisations and individuals solve the problems that matter most — and lead with confidence in a world being reshaped by AI. The future belongs to those who prepare for it.

Current project · EdTech

CogniGrade

An AI-assisted grading and assessment platform for higher education — built by academics, for academics. The project also hosts a Community of Practice on AI in Higher Education.

Research themes

Research programme

Flagship · Completed 2025 · Active outputs

Leadership pedagogy for advanced retail curricula

The doctoral programme of work: four-phase qualitative study, LDPMI application, curriculum analysis and the Frazer Future Leadership Framework. Outputs continuing into 2026 journal publications.

Research theme · Ongoing

Retail leadership maturity

Assessing how retailers develop leaders, via the leadership development process maturity index — published in SAJHRM (2025) with Prof L.M. Hewitt.

Research theme · Ongoing

Experiential & game-based learning

Board game learning, simulations and immersive pedagogy in employee and student development — GBATA papers and Acta Commercii (2018) with Prof M. Wait.

Research theme · Active

AI acceptance & adoption

Cross-generational AI acceptance, AI self-efficacy and behavioural intent — SAIMS 2024 paper and current Masters supervision on AI-driven digital marketing.

Research theme · Established

Retail customer experience

In-store experience, satisfaction, loyalty and price image; omnichannel behaviour and showrooming — RMR (2020) and a decade of conference work with UJ colleagues.

Research theme · Emerging

Gen Z, employability & talent

What Gen Z graduates need from retail employers — employer branding, social media presence and workplace readiness (IBC 2021, 2022).